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The FACTS are here!

What are other States doing
during the economic crisis?
Many are INCREASING their tourism dollars in order to gain market share. Will Nevada suffer?

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California's Tourism Efforts:
...approved a $50 million marketing budget for
fiscal 2009-10

 

Florida's Tourism Efforts:
Governor restores $10 million in tourism advertising money
for 2009

 

Utah's Tourism Efforts:
Utah is spending $3.2 million
on their 2009 summer
ad campaign.
Utah considers it
". . . a small investment compared to what visitors spend in Utah."

 

Michigan's Tourism Efforts:
Michigan to launch $10 million
national ad campaign
in face of tourism decline.

 

Tourism is Nevada's greatest source of revenue. Other states have attempted to cut their funds to support tourism,
and in each case it has yielded
negative results.
For a benchmark example, go to:
Tourism grows in Colorado

 


A Message from the Save Nevada Tourism Organizing Committee

 

As we reflect on events of the last seven months, we have asked ourselves if there is a continued role for Save Nevada Tourism.

Here’s what we observe as we consider the question. Nevada’s state budget remains pressured by the continued economic downturn and uncertainty about the future. The 2009 Legislature used a number of one time monies - state and federal - along with various other short term strategies to “balance” the state budget. If the economy continues to be weak, it is possible there will be more cuts imposed on the Nevada Commission on Tourism during the interim between Legislative sessions or during the 2011 session. We also observe that not everyone understands that marketing Nevada is an investment in Nevada State Capitalgenerating revenue, not just an expenditure of funds.

During the 2009 session, thanks to your interest and support we established a significant statewide network for interactive communications in support of Nevada’s number one industry. We believe that to save and sustain Nevada tourism for the long-term, we must remain educated, vigilant and action-oriented. Accordingly, as ad hoc volunteers, we plan to continue our communication, education and advocacy efforts through the vehicle of Save Nevada Tourism. We hope that each of you will remain actively engaged with these efforts.

Your Input Requested
We recently sat down with new NCOT Director Dann Lewis and Deputy Director Steve Woodbury. As you recall, one of the first tourism budget casualties was the 2008 “Governor’s Conference on Tourism.” NCOT is seeking input on how to structure future conferences. Please review the short series of questions and provide your input. We will tabulate your responses and forward the cumulative data to NCOT to assist in their budgeting and planning process.

If you have any feedback for those of us participating on the Save Nevada Tourism Organizing Committee, please contact us at info@savenevadatourism.com.

Save Nevada Tourism is a group of concerned citizens that support the tourism efforts of the State of Nevada. All work is donated. We are not associated with the Nevada Commission on Tourism or any other State or local organization.

 

 


Please keep checking this Web site for further information and updates, with requests for immediate action, as may be appropriate!

Read the most recent news stories about Nevada Tourism at, Save Nevada Tourism News

   

 

Save Nevada Tourism is a group of concerned citizens
that support the tourism efforts of the State of Nevada.
All work in this effort is donated and we are not associated with the Nevada Commission on Tourism or any other
State or local organization.

Email: info@savenevadatourism.com
Last updated 2.10.10, 3:11pm
copyright 2010 Save Nevada Tourism

 

Would you like to discuss the crisis facing Nevada Tourism? Click on the twitter logo below. We've also created a Facebook page, so there are plenty of options available to talk with your fellow Nevadans about the future of tourism and how valuable it is to our State's economy. Click on the YouTube logo below for a broadcast of keynote speaker Bill Siegel's presentation at the Nevada Tourism Conference.

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Check out photos of the Nevada Tourism Summit on Flickr Logo